N.R. Dongre and Ors. Vs Whirlpool Corporation and Anr., 1996: A case analysis

The case of N.R. Dongre and Ors. vs. Whirlpool Corporation and Anr. stands as a significant event in Indian intellectual property law, particularly in the domain of trademarks and passing off actions. This article provides a comprehensive analysis of the case, delving into its facts, the court’s verdict, and its ramifications on trademark rights in India.

Facts of the case

Whirlpool Corporation, a multinational entity based in the United States, holds a significant stake in TVS Whirlpool Ltd., an Indian company licensed to use the “whirlpool” trademark. Since 1937, Whirlpool Corporation has been the proprietor and original user of the trademark “Whirlpool.” The corporation registered this trademark in India in 1956, with subsequent renewals. However, due to an oversight, the registration lapsed in 1977. Despite this, Whirlpool Corporation continued extensive advertising of its products bearing the “Whirlpool” mark in India, including washing machines.

In 1986, N.R. Dongre and Ors. applied for trademark registration of “whirlpool” for similar goods, including washing machines. Whirlpool Corporation opposed this application, but the Registrar dismissed the opposition, granting registration based on proposed usage.

The mark was advertised in the trademark journal in 1988 and subsequently granted registration. Following this, Whirlpool Corporation filed for trademark rectification, which the Registrar rejected. Aggrieved with this decision, Whirlpool Corporation appealed to the High Court of Delhi, which granted temporary injunctions in their favor. The Division Bench of the same court upheld the decision, prompting N.R. Dongre to approach the Supreme Court.

Analysis of judgement of the case

The Supreme Court of India recognized Whirlpool Corporation’s common law right as the prior user of the “whirlpool” mark since 1937. The court emphasized the principle of passing off, which prohibits selling one’s goods under the guise of another’s.

Moreover, the court noted that the “whirlpool” mark had become synonymous with Whirlpool Corporation’s washing machines and electrical appliances. Consequently, continued usage of the mark by N.R. Dongre would likely confuse or deceive consumers seeking Whirlpool Corporation’s products.

Based on the aforementioned grounds, the Supreme Court upheld the Delhi High Court’s ruling and rejected the appeal by imposing a cost of Rs 10,000 on the appellant.

Impact of the case

The N.R. Dongre and Ors. vs. Whirlpool Corporation and Anr. case significantly influenced Indian trademark law, setting precedents and guiding future disputes. Notably, the case established that even without physical presence in the Indian market, brand advertisement alone could establish local usage and goodwill.

Furthermore, the judgment established a framework for balancing claims of prior usage against registered trademark rights, ensuring equitable resolution of disputes.

Author: Adv. Subhashini Parihar, Associate at J.P. Associates

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