
Deepfakes, Synthetic Media & Personality Rights in India: What Businesses and Public Figures Must Know Under the IT Rules, 2021 (as amended in 2026)
Artificial Intelligence (AI) is rapidly growing and transforming the cyber world by creating highly realistic digital content with very little time or technical expertise. Among these advancements, deepfakes and synthetic media have gained significant attention. Such content is becoming increasingly common across social media and other online platforms. The increasing


















