
THE ROLE OF IP IN STARTUPS: STRATEGIES FOR LEVERAGING INTELLECTUAL PROPERTY FOR GROWTH: EXPLORING HOW STARTUPS CAN UTILIZE INTELLECTUAL PROPERTY TO GAIN A COMPETITIVE ADVANTAGE AND DRIVE GROWTH
INTRODUCTION IMPORTANCE OF IPR FOR START-UPS Start-ups have been recognized as power of innovation, ideas and technologies. The government of India has also launched scheme to support the start-ups in India such as the “Start-up India” scheme. A scheme known as SIPP (Scheme for facilitating Start-ups Intellectual Property Protection) has

